How can we help to market your Trust, School or College.
How can we help to market your Trust, School or College.
Marketing your Trust, School or College can be challenging. The usual culprits can be budget limitations, communicating your unique brand personality, attracting the right students and of course, just as you have finished your last marketing campaign another academic year is soon around the corner with places to be filled and strategic planning to be progressed. With the rise of digital marketing and more mediums than ever before you could even say that marketing your educational organisation has never been more complex or competitive.
So how can an external growth and marketing partner such as Glove help you become successful, in more ways than one?
Founded over 20 years ago, we now work with some of the leading academy trusts, colleges, maintained schools and independent schools across the UK with one mission. To use our unique combination of experience and skills to deliver a considered and strategic development solution that fits you, your organisation and your stakeholders ‘like a glove’
Our consultancy offers a comprehensive and flexible range of bespoke education improvement and development services. Here are a few of our specialities:
MAT Growth and merger strategy
Growth and merger strategies are most successful when aligned carefully with the mission, vision and values of your Trust. We can help bring clarity to this followed by a strategic growth plan.
Strategic Marketing
A common place where our clients can struggle is a ‘scatter gun approach’ to marketing, so we start with the foundation of any marketing campaign, the strategy. Beginning with your audience whilst considering your vision, mission and goals as an enterprise.
Brand development & implementation
Having a strong and clear brand identity can make your Trust, School or College stand out from others in the area, thus giving you a competitive edge. We can help you implement and develop branding that truly reflects your educational organisation.
Communications and engagement
We can help you effectively communicate with stakeholders, whether that is a community consultation, or effectively communicate with and support pupils and parents.
Crisis PR & media management
Crisis PR is usually ‘reactive’ and a result of a journalist contacting your school for an interview, information or comment. We work closely with all our clients to be prepared for any PR & media enquiries or communications.
Vision and values development
An effective vision and values set is not just a list of words displayed around an organisation, it is your unique culture that sets you apart from the rest. And underpins everything that will define the relationships between staff, pupils, parents and the wider community.
Our approach is always flexible and tailored to what you need whether that is advice, direction or quality solutions across the full spectrum of culture, communication, reputational and brand related issues.
If you need help to develop a growth and communications strategy and/or to implement improvements and solutions across the full spectrum whether your ‘e established or a new formation requiring direction, we can certainly help.
info@gloveconsulting.co.uk